Interview By: Welcome Beyond
— You mentioned the word ‘honest.’ What do you mean by that?
Nils Holger: “Many hotels are full of loveless stuff – perfunctory and shallow. I believe it has to be honest. It can’t pretend to be more than it is. It can seduce, but it’s not enough to be beautiful at first sight, it has to have substance. Sustainable is a word that’s often used today, too often.
The best word, I recently noticed, is authentic. Authentic is beautiful. You can’t steal it, you can only be it. You can buy sustainability, but it’s not that simple with authenticity. And ‘berge’ is truly authentic, since we made everything ourselves.”
— 'Bergbude' at berge
— How would you describe the essence of ‘berge’?
Nils Holger: “‘berge’ is a place to find peace. There’s everything you need to feel comfortable, but it’s not a fancy spa parlor. The feeling of well-being comes from the inside. When you are sensitive, a neatly constructed environment reflects this comfort, and you immediately feel well. It shows on their faces – that’s when I know that the guests have truly arrived.
Another important concept was to do away with TVs and other electronics. Each room has a small library of 12 classics, books one wants to read but doesn’t typically get to. We also provide knitting supplies in the rooms. There’s a scarf that was already started, and guests can choose to complete it. Sometimes guests shake their heads at my craziness. But I like things like that, I think they’re neat.”
— Garden at berge
— Was that also the reaction of guests who stayed before the construction was completed?
Nils Holger: “Yes, it was brutal. During the construction we let guests stay for 1 Euro per night. And at five in the morning the workers started with their jackhammer, merciless. Once or twice guests complained as they had planned to enjoy their vacation. But we did tell them prior to their stay, they must not have believed us. The great majority, though, took part in the process.
I believe it is important for the guests to be served and cared for, as they’re on vacation, but they should also be part of the whole. Only being there and not doing anything is boring.
Another really important aspect is to be honest. In the beginning we had a picture of the house with the castle in the background and blue skies – it looked great. Until the first guest mentioned that the house is right in front of a street. And we knew this of course, but we didn’t realize that we needed to communicate these details. Now we say it’s right next to a street – so, look the other way, it’s pretty there.”
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— How would you describe the region?
Nils Holger: “To me the region is bewildering, because when I moved here 40 years ago I could not imagine living here. And today quite the opposite is true. Aschau has something special. It’s a very small town in an interesting setting. On one side there is the expanse of lake Chiemsee, which is about five kilometers away, and on the other side you have a typical alpine scenery. We are at the foot of the mountain Kampenwand, which is about 1,700 meters high and has its own small skiing area.
I really like the town and visitors generally find it incredibly beautiful. Aschau also has a cultural capacity. We have an active cultural scene: there’s a classical music festival every summer, a very active arts and culture association. There’s a lot going on, not only yodeling and typical Bavarian happy-go-lucky folksy evenings. The geographic location is great, too: Salzburg is 70 km away, Munich 80 km and it’s easy to reach the skiing town of Kitzbühel. All in all, there’s a lot to do.”
— berge outside view
— Is there something particularly striking, something one should definitely do?
Nils Holger: “What’s truly surprising is that down the hill, in town, there’s everything: many cars, phones, stress and work. But only a 45 minute walk away, you’re in a completely different world, in alpine meadows. To me it’s fascinating that these contrasts are so close, that there is such a difference within only a few meters in altitude.
The other thing to do is to row a boat across the lake and go to the Fraueninsel. I discovered this a couple of years ago. There are some truly beautiful places.”
— 'Winterstube' at berge
— When is the best time for a visit to berge?
Nils Holger: “I’m a true fan of spring. When the first daisies come out, my soul rejoices. I also like to ski, but the winter is very long. On the other hand I wouldn’t want to live in California. The ups and downs of nature are very pronounced, and very important. Summers are joyful, cheerful, and fall brings out the German character, the well-known ‘Gemütlichkeit’ – it’s nice and cozy and you warm up sitting by the oven. And of course, winter is perfect for skiing.
The Kampenwand right next to us is a pretty small skiing area, but very pleasant as there are mostly locals. Then there are also other big ones close by, the ‘Wilde Kaiser,‘ Kitzbühel, Elmau and Kössen. A lot of guests go there, they choose a different skiing area every day.”
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— Thank you, Nils Holger!